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Wednesday 21 May 2014

MFWA : TAIA - New Designer - Mercedes Benz Malta Fashion Week 2014

On Saturday the 24th May, the New Designers Fashion Show will take place as part of Malta Fashion Week 2014. This is the show in which emerging local designers have the chance to show the country their designs and basically get noticed, it is also a form of competition as one designer will win the best new designer award at the Malta Fashion Awards one week later. In anticipation of this event, (one of my favourite in the whole week) , I will be shining the spotlight on each of these 'new designers'.

Today we shine the spotlight on TAIA - a brand made up of two female designers creating womenswear.


When I met Mandy and Alicia, I was impressed by how different these two girls are, both in terms of looks and character. Two female designers from vastly different backgrounds, one Maltese, one Russia - Mandy and Alicia met 8 years ago on a photo shoot (they were the models), they became firm friends and always talked about one day designing a collection together. This year those talks become reality as they present to us this brand and collection at Malta Fashion Week. 

They told me how they have been planning this collection for a whole year, the theme is made up of all these elements - flowers, malta, russia, nature. They created a print merged of 5 different flowers -  Alicia favours peonies whilst Mandy goes for roses as their favourite flower and they then had the fabrics printed abroad. 

Besides nature they are very also inspired by fashion and couture - Mandy cites Roberto Cavalli as her designer inspiration whilst Alicia is inspired by Valentino. They describe their autumn/winter collection as a marriage of differences, a combination of elegance and ready-to-wear and here is their sneak peek photo:



For them this is just the beginning and they plan on taking their collection to Russia and having their own showroom

caroline paris

P.S Don't forget to enter my competition to win two tickets to the MALTA FASHION AWARDS
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